Alejandro Palomo is the Spanish Designer Taking Fashion By Storm
Let me tell you about the white hot Spanish designer Alejandro Gómez Palomo. You have probably already heard about his brand Palomo Spain – which he launched in 2015 – because of Beyoncé. She famously wore one of his floral menswear pieces for her first official photo with her newborn twins, Rumi and Sir.
Palomo calls himself a menswear designer, that is what he studied during his time at the London College of Fashion, and yet his theatrical outfits can easily cross gender lines. His clothing is not so much focused on a person’s sex, but rather their level of sartorial daring. There is a boldness to Palermo and a joyful abandonment to his well-constructed designs. His imagination is overflowing with ideas, but also there is a meticulousness and attention to detail to his work.
Think John Galliano, Alexander McQueen or Jean Paul Gaultier.
In fact, being a fashion designer was always what Palomo knew he wanted to do. Growing up in the small town of Córdoba, in the South of Spain, he admitted that by the age of six he already was a big fan of dressing up Barbies, he religiously watched fashion shows on TV and was sketching incessantly. And then one day his father made the very smart suggestion that he study to become a fashion designer.
I had the pleasure of speaking with Alejandro right after his Spring/Summer 2019 collection at Madrid Fashion Week, where part of the invitation to his show was a drop of his own blood on a specimen slide, and the show itself was inside the Museum of Natural Sciences, surrounded by taxidermy stuffed animals and an array of curiosity cabinet pieces, that – just like the essence of the Palomo brand – brings disparate ideas together to create something wholly original.
Jessica Michault is the Senior Vice President of industry relations at GPS Radar by Launchmetrics. She is also the editor-at-large for ODDA magazine and contributes to publications like the New York Times, the Business of Fashion, Vogue, Harper's Bazaar and Mixte magazine.
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